Ramen Business
What is Ramen Business?
It's now or never!
The restaurant industry has been severely affected by the new coronavirus COVID-19 that has been raging since the beginning of 2020. However, there are big opportunities for those looking to enter the restaurant industry.
This is because there are many stores for sale, making it possible to develop a business in some of the best locations and with low initial investment.
What is the
ramen market?
Ramen became popular in the United States when Ippudo opened its New York branch in 2008. At the time, the ramen was priced at $15, which was a bit high, but it was popular, and the market size grew by 20% every year as a business that sells at a high price and makes money. In 2019, the market size in the U.S. is $1.5 billion with over 2,000 stores across the U.S. When it comes to NY and CA, there are over 600 stores in those two states alone. (Reference: Japanese market size: 5 billion yen, 40,000 stores)
Although the market size may seem small, there are few companies currently doing business in the market, so profits per store can be large.
The number of new store openings in states other than NY and CA is small. A ramen shop opened in a state with a population of 100,000 has a lot of potential in terms of customer reach and interest.
With the right business strategy, the ramen market will continue to be a solid and attractive market in the future.
Advantages of the Ramen Businesss
The following are the business points to consider when running a ramen restaurant
-
Efficient preparation: It is possible to prepare ingredients for 200-300 people at a time.
-
Low cost of foodstuffs; 25-30% of the cost compared to a traditional restaurant
-
Easy to run: no need for long-term training like a sushi chef
-
High store turnover rate: Easy to generate profit
-
Easy to develop restaurants: Centralized kitchen
-
Easy to create originality: taste, added value, etc.
Three key points for the future of the ramen business.
03
Selling
original products
online
Ramen temperature, the heat emanating from the ramen, and the atmosphere of the shop
01
Stores that
can fulfill
To-Go
orders
The sale of frozen ramen and such
02
Factors that
add value to
the store
To-go orders ideally consist of
20-25% of
their sales
Achievements in Ramen Support.
A ramen shop that aims to
have many stores.
Case
1
A pressure skillet was introduced at the opening of the third restaurant. By cooking the soup in one place and making it centralized. Streamlined operations.
The result: Successful store operations with lower labor costs and higher profits.
For those on a low budget and with no restaurant experience
Case
2
Since we were open with no experienced staff, we simplified the recipes, made them semi-self-styled to lower operating costs to the limit, lowered labor costs, and lowered the break-even as much as possible.
The result: more sales every month while making a profit.
The inability to get a consistent taste for the ramen in the existing stores is an issue.
Case
3
Our support team is on site for 3 days to review operations. Soup management methods are improved and the sauce is reviewed to ensure that the taste is delicious and consistent.
The result: Increased sales.
Existing restaurants,
bad ramen is an issue.
Case
4
The entire cooking process is revamped, and the way the soup is cooked and the sauce used with it is completely revamped.
The result: sales doubled.
Examples of mistakes business plan
First of all, it's a prerequisite that it tastes good. Pork bones, spiciness, miso, etc... It is a challenge for anyone to provide the flavors that Americans like. But just that is not enough. What is missing is, to be frank, a lack of strategy. It is the lack of a strategy for providing services at the company's ramen shops
The following is a list of points that are often overlooked:
Attractive
Designs
Store
Design
Equipment
Selection
Sublier
Section
01
02
03
04
point
point
point
point
- Japan's most advanced high quality ramen
- Ramen with a sizzle
- Handmade gyoza with open viewing
- Homemade noodles
- Store layouts that give a sense of direction
-High efficiency flow line layout
- The right ramen bowl can reduce costs
- Machines can reduce labor costs
- Recipes made using
local ingredients
- Refrigeration/freezer space is required and
the amount of space depends on the
frequency of
delivery
In order to succeed in the ramen market, it is necessary to identify or design your own unique strengths, originality and value from the very beginning of your business development.